Feedback for Task 2

I feel that your presentation covers many of the core points but also has absent detail to the arguments that you want to make in particular in relation to the star image and branding in the campaign.  Also you need to dicuss teh cmapign in relation to its marketing mix.  The evaluation should include how successful you think you were and give some indication of product placement.  I was expecting the presentation to be a minimum of 12 slides.  Can you redraft and complete your work by next Wednesday.
Thank you

Notification

Can you please blog Evaluation Task 2.

Feedback on Evaluation Task Three Audience Feedback

There is blogged your audience feedback from You Tube.  You still need to post the feedback from your video interviews - check Abigail's blog.  What you need to complete over the weekend is an address of the evaluation question set in task three.  Using the audience feedback what have you learned about your production.  Are there negoatiated or oppositional readings of your MV and campaign?  What would you develop amnd what do you think went well?  Has the audience understaood what you were trying to acieve and communicate with teh star image of your band?  Please complete over the weekend.

task 3 feedback

here are some comments from facebook from people who have watched our video.
audience feedback:

So here are some examples of audience feedback we got on Youtube. It shows that a lot of people got the contrast between the song and the narrative. They also saw the disturbing aspect of our video! The feedback also shows that the audience have looked at the band star image and said that they thought the band was realistic. So this feedback shows a good audience perspective of our video.

Questionaires part of task 3

Questionnaire:




Circle answers







Are you male/female?









How old are you?









What’s your favourite music genre?









What did you think was the concept of our video?









Did you find it disturbing?









Would you want to watch it again? If so where and when?









Would you send it to your friends?









What did you think the band image was?









Is there anything you would change?









Do you like the video? If so what did you like about it?









What did you not like about it?









Do you think the poster and video linked together?









Would you buy the album?









Did you like the digipak design?









What would you get out of watching the video?









Do you feel you relate to the band? If so how and why?









Do they represent you in anyway?









What do this band stand for?









What attitudes to they represent?









Is there a message? If so, what?









What do you think could be improved in any of the products?









Do you think they all seem like they are from the same band? Or there some differences in the image?

Task 1, conventions

Digipack

1st Draft:

This draft is to give you an idea of what the final draft is going to be. We decided to make the lead singer the focus of attention. We displayed this by having him in the middle of the image with the rest of band set smaller behind him. We also have a single image of him in a dark atmosphere showing the darkness of the single and also focusing on him.

2nd:

This is the final draft. The changes i did to this image is that I made Patches image more contrasted and brighter to emphasise his expression. With the image of the whole band I made the background white when before, the sides were black. I got the image of the back cover from google images. I used this image because it related to the narrative of our single. Its dark and relates to the hanging scene in our music video.