Monday, 12 September 2011

Five points on what a music video is

A music video is a promotional aspect of the music industry. It is also a way to show the meaning of the lyrics to the songs into an image. This also makes it easier for the audience to understand the song.
So a music video is a narrative to the music industry.
A music video can also be artistic/creative and this can make some songs a lot more successful. For example, lady gaga's songs are mostly aimed towards teenagers, however when you see her videos, we see the creative side of her art and this can target a wider range of audience. Here is an example of one of her videos, its called Judas:

A music video can also be an advertisment to another source of media. For example a film. An example of a music video who did this is N-dubz for the film 'Street Dance.


And so a music video includes synergy which creates viral marketing. And the music videos tend to be 3 or 5 minutes long.   


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